hayu / nbcuniversal

I've been working full-time at hayu since April 2016, when I was hired to produce short-form mash-up content for their social platforms. Since then, I’ve been promoted to content manager, and my role has expanded to head up the creative video team, managing end-to-end production of video content across all organic and paid media, including ATL campaigns in over 14 territories.

Below are a few of my favourite campaigns I’ve worked on.

ATL - TVC

paid youtube campaigns

organic tiktok

PAID social campaigns